Forbes Most Valuable Brands 2017 Top 10

Top 10 Valuable brands


Forbes, the American business magazine known for its famous lists including Top companies, Most influential people etc also released a list of most valuable brands 2017 rankings and here are the Top 10 companies. 

Most Valuable Brands: Top 10

Forbes lists are very trustworthy and are universally accepted thanks to their immense research and statistics. Of all the lists, the Most valuable brands caught our attention as we are constantly interacting with them and surrounded by them. Here are the top 10 valuable brands.

Forbes lists are widely accepted
Forbes lists are widely accepted

Top 10 Valuable Brands

The list is ordered with the most valuable brand at the top and the brand value to the right side of the name of the brand.

  1. Apple - $170.0 Billion
  2. Google - $101.8 Billion
  3. Microsoft - $87 Billion
  4. Facebook - $73.5 Billion
  5. Coca-Cola - $56.4 Billion
  6. Amazon - $54.1 Billion
  7. Disney - $43.9 Billion
  8. Toyota - $41.1 Billion
  9. McDonald's - $40.3 Billion
  10. Samsung - $38.2 Billion
Apple leads the list being on the number 1 spot
Apple leads the list being on the number 1 spot

Forbes follows a critical methodology in generating the lists. Unlike others, it does not consider customer reviews and votes but instead focuses on financial merits. The procedure followed by Forbes can be explained simply:

  • First, it determines revenue and income without considering taxes
  • This is obtained by Wall Street and other experts of industry
  • Subtracts 8% of Brand's capital value
  • Maximum corporate tax rate in that home country is applied
  • Average price to earnings is multiplied to this to get final brand value
  • The brand value is finally converted into U.S dollars

Interestingly, the majority of the companies belong to the technology sector. Also, the report suggested that the Top brands by Industry are lead by Technology with 18 companies topping the list. Here are the top 5 brands by industry:

  1. Technology (18)
  2. Financial Services (13)
  3. Consumer Packaged Goods (12)
  4. Automative (11)
  5. Retail (10)
Technology led the list with most number of companies
Technology led the list with most number of companies

Some of the top 10 most valuable brands witnessed a major increase in standings like:

  • Amazon (54%) (Biggest increase in the top 100)
  • Facebook (40%)
  • Google (23%)

Even though Apple stans top on the world's top value brands, it's standing in the biggest public companies is #9. Also there are 56 companies from US itself in the top 100 most valuable brands. 

The list suggests that there is the large gain in many technological companies with 3 of the biggest gainers belonging to technology. It suggests that people are now interacting and considering tech giants better than before. The list will bring more joy if we have an Indian company in the list.


SOURCE: Forbes

Tags: Forbes , List , Brands

Latest Articles

  Yuvraj Singh Dhesi, an Indo-Canadian the wrestler, who performs in WWE ring with the name Jinder Mahal. He was born on 19th July 1986. He made his debut in the wrestling ring…

    UEFA Champions League is a much coveted tournament. The matches of Champions League never fail to entertain the crowd. It’s certainly the match between the best. CL matches…

  Photography is a biggest and well-known profession. Capturing right scenes at the right time makes it easy to learn but difficult to master. Photo-editing on another hand which…

  Hello, Friends! Welcome to the Land of Friends that is not that a simple world to live in! In fact, believe it or not, you have just set foot into the Land of Foes unknowingly…

  Roman Reigns has the cover boy WWE for quite some time now. He has become one of the big guns in the WWE and is definitely a crowd favorite. Reigns enjoy a huge popularity and…

  If you have ever tried to lose weight you must have wandered about how much weight you can lose in seven days. You may have also wondered about the worthiness of the diets…

  1. Being fat is a disease At best, it can be described as “excess weight”. Obesity is a disorder and not a disease. Similarly being overweight isn’t a disease either.   2.…

Space exploration is a difficult yet crucial task for mankind. Mankind eager to know about the universe build impressive machines to explore this vast universe. NASA, ISRO, ESA…

  Recently, a Microsoft event took place on May 2nd with education being the soul of the event. The event witnessed the unveiling of a new device, the beautifully designed and…

WhatsApp is a huge hit in India with nearly 200 million users using it every day. The app became a medium for communication with friends, family, and colleagues being all at one…

  Right now, all the aviation companies and countries are working on the same question. Do all electronics need to be banned? While many countries and aviation are agreeing to…

  Technology is driving the present world forward. Of Technology, the footprint of smartphones and other electronic devices is very high. We have smartphones for portability and…

  Mankind has always sought for an improvement in lifestyle and habitation. This improvement would have been impossible without suitable communication techniques because of which…

Facebook, the social media giant faced an unexpected event recently. The silicon valley giant faced a hiccup in its Whatsapp deal which made Europen Union (EU) angry. This led…

  Opening in Tests is by far the most difficult task a batsman can have. Even a slight dip in concentration against the bowlers running in with full of energy, will be curtains…

  The cash rich league, IPL, lures players from all around the world. The league is a great mix of glamour and cricket. Every year huge amount of money is involved in buying best…

  Real Madrid have won the Champions League for a record 11 times. His record establishes all the credentials of the success of the club in the European competition. In this…

  Nitish Rana is an impressive young talent who hails from the capital Delhi. He was born on 27 December 1993 and is currently 23 years old. He is a left-handed batsman and bowls…